POSTED BY Belinda (The Copy Detective) - No Comments
I’ve been writing quite a few email marketing campaigns recently, campaigns that have ranged from directly promoting services to reaching out for referral business. And I’m always on the look out for great email marketing.
I thought it would be useful to share some of the copywriting techniques I apply to write successful email marketing – and by successful, I mean noticed, opened, read and responded to.
I’m letting you see my playbook here but I’m hoping it helps you write better email marketing for your business, or your clients. Goodness knows our email inboxes could do with fewer crappy email marketing messages!