POSTED BY Belinda (The Copy Detective) - 2 Comments
Last week I covered how the Penguin update will affect SEO copywriting but the update affects more than just copywriters. This week I’ve invited Chris Bates from Octoply to go through the broader implications of Google’s algorithm change.
POSTED BY Belinda (The Copy Detective) - 5 Comments
Google has launched its latest algorithm change, affecting how online content is ranked by Google. It’s called Penguin and it will not only have an impact on the ranking results, but also it will affect how SEO copywriters go about their business. Or will it?
This post will take you through the changes and how the process of SEO copywriting might be affected.
POSTED BY Belinda (The Copy Detective) - 4 Comments
Affiliate marketing lets you earn money online by getting other people to sell your products f0r you. They earn a commission and you get money for jam. In theory. Copywrite Matters is a member of a few affiliate programs but I am extremely picky, only recommending products that I have used myself, or where I have a lot of trust in the creator.
One of those trustworthy bods is Danny Iny at Firepole Marketing and I interviewed him recently about the launch of his first affiliate program.
POSTED BY Belinda (The Copy Detective) - 4 Comments
Sometimes a blank page can be cruel. A flashing cursor staring back at you, mocking you with its readiness to execute your next brilliant idea….
When you work in a creative industry as a copywriter or graphic designer, for example, your ideas are your bread and butter. You have to come up with the goods every day and while some ideas come quickly with a flash of inspiration, many are much harder to produce. This is especially the case when you’ve got a lot of work on.
There comes a time when we all feel the dull edge of creative burnout. That feeling when your brain feels overworked and wrung out. It might be after a day of pretty intense work or in the middle of a particularly big project. You feel like you just can’t go on, but you must.
Prevention is the best cure and I think the best way to overcome creative burnout is avoid it. Easier said than done, I know, but these tips will help you keep your creative juices flowing.
POSTED BY Belinda (The Copy Detective) - 14 Comments
How many blog posts do you read each week? Quite a few?
How many do you leave a comment on? I bet it’s only a small fraction of the posts you read.
Did you realise that commenting on blogs will actually improve the number of readers for your own blog? In fact, I think you’re a fool if you want to grow your blog and you don’t have a blog commenting strategy.
